Last month, many of the providers within the growing crowdsourcing market came together at CrowdConf to discuss the current trends in the industry and predict its next evolutions. The universal sentiment was that the industry is maturing, and like any maturing market this development was accented by some consolidation among crowd platform providers. Much of the discussion revolved around how businesses would need to evolve their thinking to make the best use of the crowd, and it’s this point that led our Business Process Crowdsourcing (BPC) team to realize how drastically different our approach is to the rest of the crowd platform providers on the market. Continue reading »
Last week, we launched a new e-book entitled, “The Complete Guide to Business Process Crowdsourcing: Changing the Way Work Gets Done,” which highlights the advantages of Lionbridge’s unique Business Process Crowdsourcing (BPC) solution that sits between crowdsourcing and Business Process Outsourcing (BPO). It highlights BPC’s advantage over traditional BPO models to tackle complex business demands with increased speed, efficiency, scalability and flexibility. Continue reading »
First there was Software as a Service or SaaS (thanks Marc Benioff). It was arguably the most disruptive of all disruptions in the technology sector, and it turned traditional enterprise software licensing on its head by introducing the concept of “renting” versus buying software to run your business.
Soon after SaaS, there was Platform as a Service or PaaS (thanks Marc Benioff’s marketing folks). This took SaaS to an entirely new level by giving businesses the ability to build their own custom software applications.
Next came Infrastructure as a Service or IaaS (pioneered by Amazon, Rackspace and others) which made it faster, easier and less expensive for companies to outsource the technological underpinnings of their business – storage, hardware, servers and networking.
The latest incarnation of XaaS (anything as a service) involves not the replacement of a technology or product, but rather skilled professionals who have developed expertise in everything from Big Data classification and verification, to language translation, to testing, to search relevance testing. We call it Business Process Crowdsourcing (BPC) at Lionbridge. But in keeping with the “XaaS” nomenclature, another way of looking at how we are delivering a solution to our clients’ business problems is to characterize it as Talent as a Service or TaaS. Continue reading »
Put yourself in the shoes of a product manager overseeing the global launch of a new mobile technology. Whether it’s hardware (such as a smart device), or software (an entertainment services portal for example) there is one unifying rite of passage that each manager will face before they realize the fruits of their labor…an incapacitating, painful migraine brought on during final product testing.
For more than 13 years, Lionbridge has worked with some of the world’s most recognizable technology brands on the all-important, final viability testing that precedes such a roll out. As a result, we’ve heard the horror stories from the fraternity of product managers, and I’m proud to say we’ve found an elixir for their troubles. Continue reading »
The opportunity to more efficiently and effectively complete certain tasks related to Big Data by utilizing Business Process Crowdsourcing recently captured the imagination of the editorial team at Data-Informed.com, an online magazine focused on enterprise-level Big Data and analytics strategy.
Titled “Crowdsourcing a Potential Labor Source to Support Data Projects,” the article turned to David Bratvold, the founder of Daily Crowdsource and organizer of the annual crowdsourcing conference Crowdopolis, and Dori Albert, the Business Process Crowdsourcing practice manager here at Lionbridge – also a regular contributor to TheSmartCrowd.com blog. Continue reading »
Following my last post on Drowning in Data, I wanted to explore a little more on the human intervention still needed to make some aspects of data consumable for today’s emerging legion of data scientists. While a lion’s share of this information is being collected through highly automated systems and seamlessly integrated into massive searchable databases, the simple fact is that computer automation has yet to replace human judgment and assessment in every instance. As we talked about previously, for most CIOs, access to data is not an issue – bots are constantly gathering data. The true challenge is turning this data into usable knowledge that will inform their business decisions, and that requires a level of skilled human involvement for which our business process crowdsourcing services are ideally suited. Continue reading »
Spoiler Alert…designing and successfully implementing crowdsourced business processes is not easy! Reorganizing the way your business approaches long-standing tenants of workplace structure and management is a complex undertaking. That’s not to say it’s impossible, but it takes a disciplined approach and expertise in numerous areas to make crowdsourcing a reliable part of your workflow.
The allure of a seamlessly integrated virtual workforce that redefines traditional staffing approaches to deliver massive efficiencies over traditional solutions is certainly something that will pique any executive’s interest. Many businesses have tried crowdsourcing tasks on their own, and many have been disappointed and frustrated by the challenges that stand between theory and practice. At Lionbridge, we’ve spent more than 10 years navigating these complexities, and wanted to share some insights that any business should know when considering crowdsourcing solutions. Continue reading »
There’s a pretty significant “Perfect Storm” brewing offshore. We’re not talking about the weather (although it is monsoon season), but about the current state of the offshore outsourcing industry, which finds itself under increasing pressure on several fronts. Individually and collectively, these developments are changing how large companies work with their sourcing providers. We believe these factors will compound each other to have a measurable impact on the industry as a whole, and expand on the already steady rise of business process crowdsourcing. Continue reading »
Crowdsourcing as a business practice is still in its infancy, and its effective application as a reliable solution for complex business processes is still evolving. While some industry observers are questioning it, at Lionbridge, we’re less interested in the potential failures of the model and more interested in continuing to deliver on its promise.
Still in its formative years, the crowdsourcing market as a whole resembles the Wild West. With numerous start-ups and tech giants alike offering unmanaged and unqualified crowds as a potential solution for business, the market (when viewed with this all-encompassing lens) has only realized moderate success as a realistic alternative to traditional staffing or outsourcing practices. Many micro-task services are looking to deploy technology to create the efficiencies promised by crowdsourcing, but in fact, are realizing this goal is far more complicated.
If any of you have seen Intel’s infographic on “What happens in an Internet minute,” you’ll understand the volume and scale of data available in today’s networked culture. This explosion of data has also coined a new phrase “drowning in data.”
Today, getting our hands on data is not necessarily the problem; where most CIOs and organizations struggle is in mining big data to get the proliferation of structured and unstructured content normalized and assimilated back into their workflows to actually create value. Continue reading »