Google Ditches Their Translation API. Now What?

“Who Moved My Cheese?” is a #1 bestseller about abrupt change. It looks like Google seriously moved a big piece of cheese recently by announcing that the Google Translate API has been officially deprecated by the company. “Due to the substantial economic burden caused by extensive abuse,” stated Google, “the number of requests you may make per day will be limited and the API will be shut off completely on December 1, 2011.” Does this mark the end of free translation as we know it?

With Google Translation API gone, what choices do enterprises have for integrated automated translation? Should they continue to rely on “free” tools and unsupported services?  Free can be a risky option as we all just learned. What about traditional machine translation tools? Those can be expensive and time consuming to deploy and maintain. The good news is that there is a way to combine the flexibility of translation APIs with the security and reliability of a professional solution: it’s called GeoFluent.


GeoFluent Application Programming Interfaces (APIs) link your website and chat applications to the GeoFluent translation engines. GeoFluent is a SaaS-based, cost effective way to enable multilingual chat and other dynamic web content. GeoFluent features an IBM-developed machine translation engine and a rapid customization solution from Lionbridge to increase quality and usability of translation. Architected to deliver translations quickly and securely over the Internet,  GeoFluent APIs link to your website and chat applications, enabling fast, easy integration with your business processes.

Communicating across languages is a crucial part of growing revenue, engaging customers, ensuring loyalty and deferring costs. Your enterprise deserves a reliable, cost effective, fully integrated solution for multilingual communication.
Some cool videos on GeoFluent are available. For additional information about GeoFluent, go to or +1 (800) 919-9198 or +1 (978) 964-1968.

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