Global Language & Translation » tagged “Translation Industry”
The Crossroads of the Translation Industry
As the translation industry continues to grow in 2013, so does the technology that drives it. Clients and developers select the tools easiest to use and most efficient to their production. Users will need to learn to embrace and sell these technologies with a new mindset, and developers are excited to dive in and elevate technology to the next level.
Website Translation- Lionbridge Helps Wizz Air Spread its Wings Across Europe
One of the good things about working for Lionbridge is that we have the opportunity to see some of our customers grow dramatically as they expand their businesses internationally. We work with ambitious companies that understand that the consistency of their brand image is key to international success. Wizz Air is a perfect example of such a company. Anyone who has travelled via London Luton airport recently can hardly have failed to notice the eye-catching purple and pink livery of the nine Wizz Air planes flying in and out. Wizz Air clearly understands the importance of a dramatic visual image in building brand awareness. Continue reading »
Innovation of Professional Translations with Translation Workspace
Today is a big day! Thousands of hours, hundreds of resources and millions of dollars in investment finally get their coming out day. Beyond the initial “WOW” factor of SaaS, Clouds and Real time assets, I think potential users will quickly see that theTranslation Workspace is also a fundamentally different way to work that will directly increase productivity and efficiency for the entire global supply chain.
Email and even workflow automated email is just not efficient for resolving quality issues or carrying out review tasks. We have all found that having a super cool $1m system that can automatically send my quality rejection back to my linguist does little to create greater in-market user adoption or even reduce my total attracted cost of translation. Quality and language development are collaborative Continue reading »
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