Global Language & Translation » tagged “translation quality”

In the Battle for Quality, Sample Translations are No Secret Weapon

The quality of your translated content is crucial. You need to be positive that the materials your business sends to consumers convey messaging that aligns with your brand. In today’s global marketplace, you also need to ensure that your content has been accurately and appropriately translated into your target languages, and localized to be relevant in your target markets. In short, you need high-quality translations. But, when your business is approaching a translation project, how do you measure the quality of translation that different Language Service Providers (LSPs) have to offer? Many companies ask potential LSPs for sample translations, which may seem like an appropriate solution to this dilemma, but it’s actually not the best idea. Continue reading »